Sumo Installation On Your Website – Google Tag Manager Method


Planning on installing Sumo on your website, but you’re unsure of how to do it?

Don’t worry, we’ve got you covered. 

If you’re looking to install Sumo to your website using the Google Tag Manager method, then this will be the ideal tutorial for you!

Table of Contents
    Add a header to begin generating the table of contents


    • Once installed, you will have easy access to your Sumo account, from the homepage of your website. 
    • You can boost your website traffic by utilising the tools available when you use Sumo. 
    • By using the Google Tag Manager installation method, you can make sure that all of the code that is added is categorised under this one feature. 


    Setting up your Sumo Account

    1. You will need to register your Sumo account 
    2. Now enter the URL of your website – other details you will need to enter include your email address, you will then need to select a password. 
    3. A tab will appear – offering to let you install Sumo, you will need to close it, as this blog outlines installing Sumo using the GTM method.


    GTM Method 

    1. Go to 
    2. You will need to select “Connect” – this will then allow you to connect to your Google account which is linked to your GTM. 
    3. Once the connection has been made, your website will be analysed – you will then be given the option of installing the plugin – to do this, select “Install Sumo”
    4. Now log out of your Sumo account – once you’ve logged back in again, you will be able to see the changes made. There is also an option for you to clear your cache from the previous hours – you can do this to make sure the alterations you make have an immediate impact.


    Logging into Sumo

    At this stage in the blog, you will have successfully installed Sumo to your site – this means that you can access it from the homepage of your website (the badge should be on the top right of the page). 

    If you find that you cannot see the Sumo badge, then it may be that you need to disable your ad blockers before refreshing your webpage. 

    Click on the Sumo badge – you will then need to enter your account details – you will then be given the option of activating your website. 



    You have now successfully installed Sumo onto your website. You can now access a variety of tools available with the installation of this software. 

    If you found this blog useful, then make sure to check us out on social media – we appreciate you reading and hope you’ll keep updated with our future posts.

    Posted in